Tassia is an experienced communications specialist with a diverse background in marketing, politics, entrepreneurship and advocacy. She began her career at Jamaica’s Investment Promotion Agency (JAMPRO), gaining unparalleled experience in international business and destination marketing. JAMPRO’s global focus provided her early exposure to functioning at a high level and engaging a myriad of partners and stakeholders, both in Jamaica and across the world. Tassia has refined her craft over the years through volunteering and working with various projects, some funded by international development organisations such as the World Bank, EU and the IDB. She has served in a communications support role to Jamaica’s former Minister of National Security, and was an integral member of the team that developed the Ministry’s Unite for Change project, which leveraged community partnerships and social marketing to support violence prevention initiatives in vulnerable communities. Her diverse work and volunteer experiences have helped her develop strong competencies in development communications, project coordination, monitoring and evaluation, and community mobilization. A consummate team player, Tassia earned a Bachelor’s Degree in International Relations and French from The University of the West Indies, Mona, and is a certified project manager. She is passionate about gender equality, child rights, youth violence prevention, and using technology for social good.
Host Organization: American Red Cross
Role at Center for American Red Cross: Tassia will serve as the Communications and Community Engagement Fellow: coordinating outreach and marketing.