Marta Michelle is the founder of Buena Gente – a leading performance driver consulting firm that specializes in enabling individuals and organizations to achieve greater success by building their performance skills, optimizing productivity, and improving competitive advantage through their emotional intelligence. Buena Gente has impacted over 100 clients representing more than $3 billion in revenues combined in the corporate, academic, and government sectors.

Prior to founding Buena Gente, Marta Michelle specialized in program design and development to drive positive customer experience, leading systematic change initiatives, and identifying new business opportunities. Commitment to social good is an integral part of Marta Michelle’s beliefs, driving her to collaborate in the development of dozens of social innovation programs, as well as funding strategies, raising over $50M.

Her passion is to serve as an advisor for businesses in the start-up phase. Collaboration is focused on robust planning development and visibility strategies for market penetration, resulting in sustainable, economic moats and significant growth for companies. These success stories have fueled the spark to co-found AccessLatina, the first multi-market accelerator for Latina entrepreneurs to enable their economic potential by opening channels to capital, knowledge, and resources. She is also actively involved as a Managing Director at Golden Seeds and a Mentor at the Stanford Latino Entrepreneurship Initiative.

Marta Michelle has served in numerous Boards; and keynoted over 300 conferences. Earlier in her career, she dedicated 15 years to establishing government service programs to promote efficiency and effectiveness. She completed doctoral studies in Clinical Psychology and an Executive Education Program of Social Impact Strategy at the University of Pennsylvania. Marta Michelle is a Scholar at The Aspen Institute and a Presidential Leadership Scholar.