Written by Lara Palmisano

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23 September 2014, New York – On September 21-22 excellent Master Classes took place in New York City, in the frame of the 2014 Social Good Summit.

More than of 70 of the most prominent global bloggers and digitally connected were in attendance, along with 40 of the brightest minded climate experts, Social Good Summit Partners, world explorers and some of the most influential thought leaders today shared ideas related to global issues, social good, and the role that media and technology can play in creating a better world with a special focus on the post 2015.

The theme of the 2014 Social Good Master Class reflected the theme of this year’s Social Good Summit: “#2030 Now: Connecting for Good, Connecting for All”, challenging participants to imagine the world we want in 2030.

“It was a morning of overwhelming learning: examining the Millennium Development Goals, Climate and our future‬, the ‪youth leadership generation ‬, and the cheat code into how to inspire action from the one of the most successful online campaigns”, wrote Trina Talukdar, from The Diaspora Bloggers Network, on her social media channels. ‬
Other topics discussed were: the public and private partnership, the new communication channels, exploration, story-telling and corporate leadership.

The idea behind the Social Good Master Class was that by bringing together a unique group of influencers, we can build on the UN-led process to craft a post-2015 development agenda and drive discussion around whether the digital solutions we are creating today will truly have a lasting impact and how can we use innovation now to build our future.

Now in its fifth year, the Social Good Summit is held annually in New York during United Nations Week and brings together 1.5 million people from around the world who have participated in person, online, or as part of the +SocialGood platform.

Because as Aaron Sherinian, Vice President for Communications and Public Relations at the United Nations Foundation, said “the conversations we are having today aren’t timely or topical. They are urgent”.

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