Hafsah Sarfraz is a development communication professional and a freelance journalist from Islamabad, Pakistan. She has a seven-year experience of journalism has covered social issues, women’s and children issues, education, life & style, and art & culture extensively for leading English newspapers of Pakistan. Hafsah has also reported for The Express Tribune, partner of The International New York Times.

As a communications professional, she has worked for USAID’s Public Outreach and Communication Activity for M&C Saatchi World Services, a global London based advertising firm. Through this experience, she developed strong communication skills, storytelling, and digital media skills. She was awarded for her continued resourcefulness, proactive teamwork to highlight USAID’s work through storytelling using print publications and digital media.

She has also led the communications for USAID Advancing Girls’ Education and Skills at World Learning, an international nonprofit organization that focuses on international development, education, and exchange programs.

Hafsah is a graduate of the Queen Mary University of London. She is a Global Shaper of the World Economic Forum. Hafsah likes to travel, tell stories, photograph and indulge in delicious food.

Host Organization: Cultural Vistas

Role at Cultural Vistas

At Cultural Vistas, Hafsah will execute integrated communications and PR initiatives that raise public awareness of the organization’s exchange programs. She will work with the Senior Director of External Affairs to implement publicity and thought leadership campaigns designed to highlight Cultural Vistas’ role in helping shape the future of work and promote the annual awards gala in New York.